Shashi Sinha is the Strategic Advisor at Omnicom Media, India.

Omnicom Media is the second largest media agency group in India with more that 20% share of India’s media spend. Actively contributing to the industry, Shashi has played key roles in bodies like the Advertising Standards Council of India (ASCI) and Advertising Agencies Association of India (AAAI). He has been the Immediate Past Chairman of the Broadcast Audience Research Council (BARC), Past President of The AdClub Bombay and Past Chairman of Media Research Users Council India (MRUCI).

Shashi was honored with the prestigious AAAI Lifetime Achievement Award 2023 in recognition to his exceptional leadership and profound impact on the advertising industry. He has also been inducted into the International Advertising Association – India Chapter (IAA) Hall of Fame in 2022. An alumnus of Indian Institute of Technology (IIT) Kanpur & Indian Institute of Management (IIM) Bangalore, Shashi is one of the few to receive the Distinguished Alumni Award (DAA) from both the Institutes.